How to Buy Coffee
The Tips and Tricks to Selecting the Right Stuff
How to Begin to Buy Coffee?
Choosing the right coffee for your beverage of choice can be an experience that's both exciting and very rewarding. However, if you don't know where to start, it can also be quite overwhelming. Perhaps you know you like it "mild" and you can confidently order a "tall skinny caramel macchiato," but beyond that, concepts like Arabica, blend and body get confused with short, hard bean, quakers and maragopipe. With coffee beans coming from all corners of the globe with every possible blend, flavoring addition and roasting length and style, it's a wide, wide world when it comes to narrowing down your choice to 70 little coffee beans to make yourself a cup of coffee!
The Right Roast for the Right Beverage
One of the easiest places to start with is selecting the roast that will provide you with the flavor and feel you enjoy most.
||Stronger than light, but not a lot
||Mild aftertaste: bittersweet
||Defined bitter taste, burned flavor
||Still no oil
||Oil droplets on surface
||Pronounced oil on surface
||No oil, cracked and dry|
||Light City, Half City, New England, Cinnamon
||Breakfast, American, City
||French, Viennese, Italian, Espresso, New Orleans, High, European, Continental
Choosing Coffee by Origin
Another way to look at coffee is by the region it comes from. Whether you're looking for something sweet and fruity or something deeper with an earthy undertone, you can help to achieve your desires by searching for a bean from a particular region.
Light to medium body
Clean mouth feel
(Includes Arabica and Robusta)
Arabia and Africa
Often produces a fruity aroma
Indonesia and Pacific
Sometimes an earthy, exotic undertone
You can even also straight to a specific country:
||Sweet, only mild acidity, very easy to drink|
||High in flavor but not overly strong. Moderate acidity but mild taste|
||Bold to medium body and flavor. Intense aroma|
||Medium to moderate body; smoky, spicy flavor|
||Mild but higher in caffeine than most mild flavored coffee |
||Fruity flavor, mild acidity, soothing aroma |
||Full body, intense and bold flavor. Exotic hints|
||Bold flavor, full body, but less acidic than Sulawesi. Pleasing aroma and satisfying taste profile|
Buying Whole Beans vs. Buying Ground Coffee
If you're really after the best cup of coffee possible, the recommendation is to buy whole beans and grind your own. This does mean you will have to purchase a grinder if you do not currently own one. This stems from the fact that within a mere hour after being ground, coffee beans will have already begun to lose their aromatic properties and will not produce the same aroma and beverage you could achieve with the exact same coffee beans freshly ground. However, if a grinder and the grinding process is not of interest to you , then we suggest looking for high-quality pre-ground coffee by a brand like Lavazza that has perfected the packaging process to allow for instantaneous packaging and venting to allows gasses to escape but keeps oxygen out.
Buying Coffee, In the Store or On the Web
Where you buy your coffee is completely a matter of preference, but wherever you shop, you should go with someone reputable and who is knowledgeable about where the beans came from and what they should deliver in your mug. You can pay anywhere from $8 to $30 per pound for gourmet coffees, so if the coffee doesn't taste like you think it should, it's important that you can speak with your roaster or dealer personally. This is especially important when beans are overly roasted/burnt tasting, or not roasted enough and brew without the appropriate flavor or aroma. Shopping online from a reputable business allows you to have fresh beans delivered straight to your home and eliminates much of the hassle for you. Online staff are also trained to help you pick an appropriate selection that will meet your needs, which is often much easier than tracking down a busy salesperson in a coffee shop.